Company Profile
BORDAR is a reliable Chinese multinational company that provides high-quality products for African consumers
Headquartered in Foshan, Guangdong, China
Established in Tanzania in 1999
Our main business is the manufacturing and marketing of building materials, sanitary ware, daily fast-moving consumer goods, and household appliances. At the same time, we also engage in the import of agricultural products, hotels, and other businesses
Covering Southeast Africa, manufacturing bases, logistics bases, and sales centers have been established in multiple countries in East Africa, South Africa, and West Africa
3000 local employees in Africa
It has been recognized by the Chinese Ministry of Commerce as a national level international marketing service public platform
Vision and Mission
Vision: Travel all over the world to build a century of business
Focusing on brand building, we will bring Chinese manufacturing to Africa, bring African agricultural products back to China, and become the most influential Chinese private enterprise in Africa
It is a national international marketing service public platform recognized by the Ministry of Commerce of China in Africa
Mission: Make home more beautiful because of me
Science and technology research & development, brand manufacturing
Respect African culture and consumers
Tailor-made products for African consumers
Make high satisfaction and cost-effective products to African consumers
Create Chinese brands, tell the story of “made in China“ well
Make 1.2 billion African consumers fall in love with Chinese brands and products
Development path
Vision and Mission
Vision: Travel all over the world to build a century of business
Focusing on brand building, we will bring Chinese manufacturing to Africa, bring African agricultural products back to China, and become the most influential Chinese private enterprise in Africa
It is a national international marketing service public platform recognized by the Ministry of Commerce of China in Africa
Mission: Make home more beautiful because of me
Message from the president
BORDAR is a reliable Chinese multinational company providing quality products to African consumers. Since the beginning of the investment in Tanzania, there have been more than 3,000 Chinese and foreign employees. The company has set up production bases, logistics bases, sales centers, including its own terminal stores in Tanzania, South Africa, Mozambique, Kenya, Nigeria, Ghana and other African countries. And involved in the import of agricultural products, hotel investment and cultural industry, 20 years, has maintained a vigorous upward momentum of development!
For employees, we adhere to the characteristics of BORDAR family culture, clearly encourage performance-oriented strugglers at the same time, adhere to honest life, pay attention to character; Let honesty and solidarity not be empty words among us; Pragmatic and innovative spirit, positive and enterprising style, without reservation, fully authorized unit mode, so that we have cultivated a group of outstanding and honest talents! Let a lot of people outside are very admire and envy.
For customers, we have great ambitions, believe that integrity is the foundation of doing business for a hundred years, so that our customers think that doing business with BORDAR is more assured and more long-term; Our "customer first" values make customers more relaxed and happy. We may not say it that well, but we do it honestly and reliably.
For suppliers, we insist on win-win, through strategic cooperation, through mutual help, accumulated a large number of mutual trust, in-depth cooperation of strategic suppliers and partners, over the years of honesty and trustworthiness, so that we precipitate a good reputation and brand in the industry.
So, we are confident to say: you can hardly find such a reliable partner.
Look forward to using our character and action, let us have more friends. In the Chinese dream, the big dream of all Chinese people, we should work together for the Belt and Road.
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Postcode：528000 -
zhaopin2@bordargroup.com -
Phone：+86-757-83126273 -
Building 9, No. 13 Huayuan East Road, Chancheng District, Foshan City, Guangdong Province
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